PANEL - Cost Efficiency versus Improved System Performance - can you have both? No one can hide from the incessant drive towards ever better cost efficiency – which translated means spending less money. But how do firms balance this against another objective, the pressure to gain competitive advantage with improved system performance – which suggests spending more money? This seems to be at least a contradiction and at best an area of great tension and discussion. This panel will explore and illuminate what that tension means in practice. Moderator: Jerry Brunton, Senior Consultant, NuPont Panelists: Steve Birenbaum, Senior Vice President, Global Head-Market Data Services, Bank of America Merrill Lynch Peter Esler, Global Head, Market Data, Jefferies & Company Inc Anthony Mazzocchi II, Global Market Data Architect , Tecnecon Consulting, Inc Kevin McGilloway , Head of Business Development for Bloomberg, Enterprise Products & Solutions (EPS), Bloomberg LP Terry Roche, COO, NYSE Technologies | 
