Speakers

David Abramson

Director, Product Management, LogiXML

David Abramson is the director of product management at LogiXML where he shapes the delivery of leading-edge business intelligence software products. David joined LogiXML in 2003 when he oversaw LogiXML's technical support, services, and training programs. Prior to joining LogiXML he led Database application development teams for Federal Government agencies including Dept. of Transportation, Department of Defense, and the US Postal Service. His expertise includes Business Intelligence system design, data modeling and web application software development, and he has been the featured speaker at several industry events including SIIA, SDTimes webinars, and BI industry events. David earned his bachelor’s degree from the University of Michigan

Gurvinder Ahluwalia

CTO Private Cloud , IBM

Gurvinder Ahluwalia’s is an expert dually in Information Technology and Embedded / Mobile Systems. He has taken customers through pre-IPO preparations, M&A transactions, cloud migration, global roll-outs, DC consolidation, in- and out-sourcing movements, and off-shoring of IT and Engineering functions. Guri has led end-to-end 6 significant development programs – ranging from $5M to $150M, all resulting in internal enterprise launch or commercial market product launch. Guri Ahluwalia is presently the CTO for Cross-brand Cloud Computing Cloud covering IBM's West IMT for United States. In this role he represents all brands of IBM in its spectrum of cloud capabilities. Guri is based in Dallas. His education background is a Masters in Computer Science and MBA.

Jan Aleman

CEO, Servoy

Jan Aleman is one of the most distinguished thought leaders on Cloud Computing in the world. As secretary of EuroCloud compendium (www.eurocloud.org), he has been a disruptive technology visionary leading the cloud revolution in computing. He is a published author and heavily quoted in many IT journals such as InfoWorld, Computerworld, Dr. Dobbs and others, as well as guest and keynote speaker at many cloud computing conferences worldwide. Jan is also on the steering commitee of the ICT Office SaaS/Cloud Group.

Brian Bell

Chief Marketing Officer, Zuora

Prior to joining Zuora, Bell was General Manager of the Service and Portfolio Management business unit at CA Technologies. During this time, Bell led the effort to transition CA from a traditional product sales and licensing to a recurring revenue business model.

Before joining CA, Bell was Vice President of Solutions Marketing at BMC Software. Earlier, Bell led worldwide marketing at Remedy, where he was responsible for building a marketing organization that helped to establish Remedy as the market leading IT Service Management solution, which was acquired by BMC in 2002. His role included managing product marketing, partner marketing, and integrated marketing and communications. Bell also spent several years with Boston Consulting Group (BCG), and has held business development and product management positions at Extricity, a business-to-business integration software vendor, and Kao Corporation, a leading Japanese consumer products company.

Bell received his MBA with Distinction from INSEAD, where he was part of the team that was named The Winner of the European Business Plan of the Year. He also holds an MA with a concentration in International Economics and Japanese from John Hopkins School for Advanced International Studies and a BA from The University of Pennsylvania.

Eileen Boerger

CEO, CorSource Technology Group, Inc.

Eileen Boerger is President of Agilis Solutions and its parent company, CorSource Technology Group. Most recently, Eileen was Executive Vice President and General Manager of Agilis Solutions and has been responsible for the delivery of our outsourced software development services and technical staffing services.

Eileen has extensive experience in the development and maintenance of software systems and applications. She also has managed the outsourcing of software development and maintenance projects to several countries, including Vietnam, India and New Zealand.

Prior to joining the company, Eileen was Vice President of Operations at QualityLogic, where she was responsible for delivering Quality Assurance services. She has also held a variety of management positions at Mentor Graphics Corporation and Unisys Corporation.

Eileen is currently a member of the Oregon Engineering and Technology Industry Council (ETIC), a public sector - private industry partnership focused on growing the capacity and excellence of Oregon's engineering and technology programs. She has served as a member of the Board of Directors of the Software Association of Oregon (SAO) and the Women in Technology International (WITI) Foundation. Eileen has been recognized by Open Computing magazine as one of the "Top 100 Women in Computing".

John Boruvka

Vice President, Iron Mountain

John Boruvka, Vice President for Iron Mountain's Intellectual Property Management business unit, has been involved in the technology escrow and intellectual property management field for more than 25 years. His focus is helping companies create solutions relating to protecting intellectual property assets.

Mr. Boruvka is considered an authority in the field of technology escrow and issues surrounding the role of a neutral third party in helping protect and manage intellectual property. He has participated in the development of strategies and review of thousands of technology transfer, licensing and other IP protection agreements for software, hardware, and other proprietary information that are established to protect the interests of multiple parities whether they are developing or licensing technology. He is in the forefront of thought leadership discussion around the mitigating risks in SaaS service models with particular interest in data availability and application/service sustainability.

Sriram Chakravarthy

Vice President of Product & Engineering, TIBCO

Sriram Chakravarthy is Vice President of Product and Engineering (tibbr) at TIBCO. He has been instrumental in designing and building the tibbr product and is responsible for the product strategy, execution and customer success. He has more then 15 years of experience in the designing and implementing of high performance messaging servers, integration and on-demand platforms. Sriram also has several patents in the distributed computing and Web Services space.

Justin Chugg

Director of Marketing, Telarus

Justin Chugg is a frequent keynote speaker and industry authority on LinkedIn. Mr. Chugg holds a bachelors degree in International Relations from Brigham Young University. Mr Chugg has built the largest technology audience on LinkedIn, enabling his company to send millions of newsletters each year. Mr. Chugg is the author of the world's largest business to business sales intelligence system, which is exclusively focused on helping telecom and IT companies grow their business.

Mark Cunningham

Founder & CEO, Indicee Inc.

Mark Cunningham is a thought leader and entrepreneur with more than 20 years’ experience in the business intelligence (BI) industry. He has been on the founding team of four successful startups, including his current role as Founder & CEO of cloud BI company, Indicee. As a strong advocate for cloud computing and social business, Mark is passionate about bringing greater insight and data-driven decision making to the new breed of social enterprise. Indicee Analytics provides insight into the adoption, usage and impact of social business platforms such as salesforce.com’s Chatter, Jive, and Yammer.

Mark began his entrepreneurial career in 1992, when his family company began building the world’s first Windows-based reporting tool, Crystal Reports. Crystal was later acquired by Business Objects for $820M. Follow Mark at @MarkCunningham

Warren Davidson

Director, OEM Cloud, SuccessFactors

Warren is the Director, OEM Cloud at Successfactors, an SAP company. In this role he is responsible for the development and growth of the SAP Cloud OEM outbound sales program. His experience in emerging markets and channel strategies is helping Successfactors leverage an ecosystem of SaaS vendors to build stronger solutions and lower the barrier of SaaS adoption.

Prior to Successfactors Warren was a leading contributor to the Business Development organization at Dell Boomi, driving OEM partnerships and helping drive significant growth for Dell Boomi through the channel. Prior to Dell Boomi, he spearheaded the go-to-market strategies for Objectivity in launching their graph database, Infinitegraph, its lead product for social and cloud analytics.

Warren has over 20 years of technology experience in sales, business development and management, working with start-ups and established companies

Christopher Dean

Chief Revenue Officer, Urban Airship

Christopher is the Chief Revenue Officer of Urban Airship and is responsible for for driving the company’s revenue goals through the management of the sales and business development organizations.

Prior to Urban Airship, Christopher was the Head of Business Development and Chief Strategy Officer at Skype where he was responsible for corporate strategy, corporate development and strategic business development. Christopher later transitioned into the global Head of Business Development which included Skype’s four business units (mobile, consumer, enterprise and platform). Christopher has also held executive roles at Texada Capital, Epoch Partners, SmartAge.com and Worlds, Inc.

Christopher has a B.A. in Economics from Vassar College and a MBA from Kellogg Graduate School of Management. He is married with three kids and lives in San Francisco.

Kris Duggan

CEO & Co-founder, Badgeville

Kris is a serial entrepreneur with a passion for building innovative, fast-growing SaaS companies with thousands of delighted customers. He is dedicated to helping brands on the web increase user engagement by leveraging proven techniques in social gaming and loyalty. A sought-after speaker on gamification, analytics and user engagement,... more Kris is a thought leader of innovative ways to incorporate game mechanics and social loyalty programs into web and mobile experiences. Prior to founding Badgeville, Duggan worked in leadership roles at a variety of successful companies, including WebEx, and across a wide variety of verticals.

Jim Eberlin

Chief Executive Officer, JBara Software

Roberto Facundus

Global Compliance Attorney, Salesforce.com

Mr. Facundus is the Global Compliance Attorney at salesforce.com, inc. (NYSE: CRM ) the enterprise cloud computing that has revolutionized the way companies communicate and collaborate with their customers. He handles international compliance and regulatory issues as they relate to salesforce.com, its customers, and business partners. He is responsible for the creation and implementation of salesforce.com’s global compliance program, which includes issues such as licensing, advertising/marketing/social media law, anti-corruption, export controls, conflicts of interest, government contracting, lobbying/political law, and internal investigations. Prior to salesforce.com, he was an international trade and litigation attorney in the Washington, DC office of an international law firm and an international trade analyst at the U.S. Department of Commerce, International Trade Administration. He is a member of the New York and District of Columbia bars and is a visiting professor of law at the Tulane University School of Law. He earned his B.S. from Boston College and his J.D. and M.B.A from Tulane University. He currently lives between Washington, DC and New Orleans, LA.

Feyzi Fatehi

Chief Executive Officer, Corent Technology, Inc.

Feyzi has over twenty five years of experience building high-performance high-tech businesses including multiple business units at HP and four software start-ups in Silicon Valley and in Southern California. Two of these start-ups were named among the annual Red Herring 100, with valuations from $100 Million to $1 Billion. Most recently, Corent won the 2009 Emerging Software Company of the Year award.

Feyzi has been a keynote speaker around the globe from Sidney to Singapore, and from Washington DC to London and Rome. He has also spoken at events by Harvard, Wharton, Stanford, Pepperdine, MIT, Cal Tech, and UCLA Anderson School of Management.

Feyzi is an inventor and patent holder for the design of the first real-time database. He earned a bachelor’s degree in Solar Engineering, a master’s degree in Software Architecture and an MBA in International Management. He received his director and corporate governance certificate from UCLA and is a graduate of Anderson School of Management’s prestigious M&A program.

Feyzi was elected to the board of the Technology Council of Southern California in 2007 and the Chairman of its Orange County chapter in 2008. In 2009, IBM named Feyzi to their exclusive IBM Partner Advisory Council.

Todd Gardner

CEO, SaaS Capital

Cesare Garlati

Co-Chair Mobile Working Group, Cloud Security Alliance

Cesare Garlati is one of the most quoted and sought after thought leaders in the enterprise mobility space. Former Vice President of Mobile Security at Trend Micro, Cesare currently serves as Co-Chair of the CSA
Mobile Working Group ¨C Cloud Security Alliance. Prior to Trend Micro, Mr. Garlati held director positions within leading mobility companies such as iPass, Smith Micro Software and WaveMarket. Prior to this, he
was senior manager of product development at Oracle, where he led the development of Oracle's first cloud application and many other modules of the Oracle E-Business Suite.

Cesare has been frequently quoted in the press, including such media outlets as The Economist, Financial Times, The Register, The Guardian, ZD Net, SC Magazine, Computing and CBS News. An accomplished public speaker, Cesare also has delivered presentations and highlighted speeches at many events, including the Mobile World Congress, Gartner Security Summits, IDC CIO Forums, CTIA Applications, CSA Congress and RSA Conferences.

Cesare holds a Berkeley MBA, a BS in Computer Science and numerous professional certifications from Microsoft, Cisco and Sun.

Jim Geisman

Founder & Principal, Software Pricing Partners, Inc.

Jim is an acknowledged expert in software pricing and, since founding the firm in 1982, has helped several hundred companies develop effective pricing strategies. He has consulted with a number of established and emerging software companies. He has experience in B2B desktop, enterprise-class and, more recently Software-as-a-Service / on demand software.

He is a frequent speaker at national and international events and is an acknowledged expert in software price setting and deal negotiations. He is widely published in national and international business and trade publications.

Jim was the editor of Software Success, a newsletter for software company CEOs. He was on the Executive Committee of the MIT Enterprise Forum and chaired the Forum's Start-Up Clinic from 1992 - 2002. He was on the Board of the Harvard Business School Association of Boston. Jim is on the Board of the Professional Pricing Society. www.softwarepricing.com

Tom Gonser

Founder & Chief Strategy Officer, DocuSign

Tom Gonser is the founder of DocuSign and leads the company’s overall strategy. A well-regarded thought leader, Tom is considered by many to be the father of electronic signature. Prior to starting DocuSign, Tom was founder and CEO of NetUPDATE, a leading online transaction management system that handled millions of mortgage transactions yearly. NetUPDATE was recognized as one of the Pacific Northwest's 'Hot Companies' in 2001.

Prior to NetUPDATE, Tom served as senior vice president of business development at Point.com, where he led large-scale portal relationships and developed strategic partnerships, growing web traffic from a few thousand unique visits per month to more than 700,000.

Before getting the start-up bug, Tom held senior management positions at AT&T Wireless Services and McCaw Cellular Wireless Data Division. He also spent six years with Apple Computer in business development. Tom earned a BA in Economics with an emphasis in Business Systems Analysis and Design from the University of Washington.

Gerry Grealish

VP, Marketing and Products, PerspecSys

Gerry is Vice President Products and Marketing at PerspecSys and an expert on the topic of data security. Prior to joining PerspecSys, Gerry ran the Product Marketing organization for Transaction Network Services’ Payments Division, helping create the marketing and product strategy for its payment gateway and tokenization/encryption security business. Gerry has held senior marketing and leadership roles in companies ranging from venture-backed start-ups to F500 companies. His industry experience includes enterprise analytical software, payment services, network management software, and data services. Gerry has hands-on experience in all aspects of the marketing lifecycle, with strong expertise in Product Marketing and Product Management.

Lou Guercia

President and CEO, Scribe Software

As President and CEO for Scribe Software, Lou is responsible for Scribe's direction, continued growth as a leader in mid-market and enterprise integration as well as the company's entry into the cloud through integration-as-a-service (IaaS) offerings. He is a member of the SIIA Software Board of Directors and the MassTLC Cloud cluster.

An experienced entrepreneur, Lou has helped build several startups into successful brands and companies. He joined Scribe from Lotus Software where he served as Director of Operations and Strategy for Online Collaboration Services, IBM’s first public cloud service. Lou came to IBM as CEO of WebDialogs, a leading provider of SaaS web conferencing services to channel partners, upon its acquisition by IBM in August 2007.

Prior to WebDialogs Lou was Vice President of Business Development at Tessera Enterprise Systems, a pioneer in the field of customer relationship management. At Tessera he was responsible for strategic alliances and helped oversee the company’s acquisition by iXL Enterprises in 1999. Prior to Tessera, Lou co-founded Workgroup Solutions, a regional systems integrator for client/server technology, where he was Senior Vice President of Sales and Marketing. Lou was involved in all facets of the spin-off of Workgroup Technology Corporation, including its venture capital investment and Initial Public Offering. He began his career at Xerox, where he held various sales positions and gained early exposure to the internet.

Lou graduated cum laude from the University of New Hampshire.

Craig Hanson

Partner, Next World Capital

Craig has extensive experience in venture capital, private equity and company management with a focus on technology. He has been an investor or senior executive in more than 20 venture-backed companies. Prior to co-founding NWC, Craig was a Vice President with FTV Capital, a growth-stage venture capital firm with $1 billion under management investing in enterprise software companies worldwide. He was also a Principal at Vista Ventures, a technology venture capital firm, and a Vice President at Berenson Minella & Company, where he worked on large growth capital and buyout investments, as well as completed several acquisitions and financings, through the firm's private equity and investment banking operations. He has also been the CFO of a venture-backed technology company, and began his career as an investment banker with Credit Suisse First Boston.
Craig has served on the Boards of or been involved with a number of investments, including: LeftHand Networks (acquired by HP), MX Logic (acquired by McAfee), Dante Software (acquired by webMethods), Host Analytics, DynamicOps, Virtual Instruments, Ideeli, NexGen Storage, SenSage, PSS Systems (acquired by IBM), Cloudmark, Nimsoft/Indicative Software (acquired by CA), StrionAir (acquired by Carrier), Rally Software, Thought Equity, DAFCA (acquired by Ceallaigh), SiGe (acquired by Skyworks), Fitness Holdings Worldwide (acquired by Forstmann Little), FM Precision and Stratavia (acquired by HP).
Craig lives in Menlo Park with his wife and two sons and is involved in the fields of foreign policy, economic development and national security. Craig is a Truman Security Fellow with the Truman National Security Project and was Chair of the Silicon Valley Leadership Committee of Nuru International, a social innovation non-profit fighting extreme poverty in Africa. He has been a delegate with the U.S. State Department in North Africa, and has published and spoken internationally on economic engagement as an integral part of U.S. foreign policy.
Craig received a BA magna cum laude from Carleton College and an MS from the Stanford Graduate School of Business, where he was a Sloan Fellow.

Todd Herrold

Senior Director, Product Marketing, Kenshoo Social

Todd Herrold has more than 15 years of digital marketing experience and currently serves as Kenshoo Social’s senior director of product marketing. In this role, Todd leads the product marketing team for Kenshoo’s global social media platform, a technology solution that helps agencies, brands and performance marketers illuminate and activate the full value of their social media investments.

Previously, Todd served as Kenshoo Local’s director of product strategy and management, leading overall strategy and product development for Kenshoo’s leading SEM platform for aggregators of high volumes of SMB and local online advertisers. Before Kenshoo, he served in various product, marketing and management roles at companies like Yodle, AT&T, Time Warner, MarketWatch, and IDG.

Todd holds an MBA in marketing and finance from The Wharton School of The University of Pennsylvania and a BA from Wesleyan University.

Russell Hertzberg

Vice President, Technology Solutions, SoftServe Inc.

Russ Hertzberg has 12 years continuous experience in executive and entrepreneurial product ownership roles in Cloud Computing. From 1997 to 2000, through technology acquisition, he developed, managed, and grew the most successful commercial managed hosting service in Scantron history. From 2003 to 2007, he was an operating angel in one of the first SaaS providers of on demand document and data sites. Company assets were sold in 2007. From 2008 to 2011, he provided consulting services for a series of Cloud Computing projects including the Workxpress PaaS, the M86 email and web security Cloud, and the Aria Systems SaaS billing and subscription management platform. Russ joined SoftServe Inc. in May of 2011, as Vice President, SaaS and ISV Solutions.

Dennis Hodges

CIO, Inteva Products LLC

Dennis Hodges has served as CIO for Inteva Products LLC since September 2007. He led the large-scale technology and IT transition typically associated with start-ups when Inteva Products, formerly the Delphi Interiors and Closures Division, was sold to a private equity firm in March 2008. Since then, Inteva’s IT department has focused on replacing existing technology and SaaS/cloud-based systems have been a key component of that replacement strategy.

Hodges has more than 25 years of IT and Finance experience. Prior to joining Inteva, he served as the global business systems director at Huntsman Corporation. He began his career at Shell Oil in 1985 and held IT and finance positions at several companies, including international assignments for Phillips Petroleum and Chevron Phillips Chemical Company.

Among his many honors, Hodges has been named to ComputerWorld’s Premier 100 CIOs and InfoWorld’s Top 25 CTOs. He has also been named a “ProtoStar” in the Constellation Research Group’s SuperNovas program and “Most Distinguished CIO” by ExecuRank. Based on the technology transition he led, Inteva Products was named to Manufacturing Executive’s 2010 Progressive Manufacturing (PM) 100 list for Information technology leadership.

Hodges helped form the Customer Advisory Board at Plex Systems, driving a revolutionary customer-driven process for the development of enhancements to cloud technology products.

He has authored several articles and blogs and is a frequent speaker at technology and IT thought leader events. He holds a Masters degree in Computer Science and an MBA in Global Management.

Robert Hull

Founder, President, Adaptive Planning

Rob has over 20 years of executive and financial management experience and a solid track record of building market-leading venture-backed businesses and high performing teams. Drawing on his own experiences as CFO, Rob founded Adaptive Planning with a vision of providing CFOs with an easy to use SaaS-based solution for corporate performance management. Rob has significant experience both in leading corporate planning and reporting as CFO, and in contributing to the planning process as an operational manager.

Prior to founding Adaptive Planning, Rob served as CEO of ChemTracker and as CFO for a number of market-leading software companies, including LoopNet and Risk Management Solutions. Rob raised over $40M in equity and debt capital for his companies and has completed several successful M&A transactions. Rob has been an active part of SaaS-based companies for the past 10 years and is a frequent speaker on both corporate planning and SaaS. Prior to his financial management roles, Rob was a consultant for Booz, Allen & Hamilton.

Rob has a BA in Economics from Stanford University.

Jeffrey Kaplan

Managing Director, THINKstrategies

Jeff Kaplan is the Founder and Managing Director of THINKstrategies, a strategic consulting firm that helps IT enterprise decision-makers with their sourcing strategies; solution providers with their marketing strategies; and venture firms with their investment strategies. Kaplan is also the founder of the Managed Service Showplace® and Software-as-a-Service (SaaS) Showplace® free, online directories. THINKstrategies' online directories provide an easy-to-use listing of SaaS solutions by application and MSPs by service category, and extensive information and insight about industry best practices to help organizations fully leverage the growing array of SaaS solutions and managed services.

Lars Leckie

Managing Director, Hummer Winblad Venture Partners

Lars is a Principal at Hummer Winblad and has played a key role in the firm’s investments in Aria Systems (SaaS billing and customer management) and vKernel (Virtualization Infrastructure). Prior to joining Hummer Winblad Venture Partners in 2006, Lars was involved in founding and operational roles at start-up companies. He was a co-founder of AutoFarm (now Novariant), a company focused on GPS and robotics. Lars was in charge of strategy, product marketing, business development and building the sales team across three continents. Lars has also been involved with the founding team of SportBug, a GPS and Internet fitness company. While Lars spends less time programming now, he started his technical career coding and hacking computer games. He is the holder of several US patents. Lars is an avid sailor and a former member of the Canadian Sailing Team. He represented Canada sailing Snipes in the Pan American Games as well as other international events.

Mark Levitt

Director, Business Cloud Strategies, Global Wireless Practice, Strategy Analytics

Mark Levitt advises business cloud service providers and vendors on the most effective offerings and strategies for addressing the needs of small, medium and large customers and their ecosystem partners.

Prior to joining Strategy Analytics, Mark led IDC’s messaging, collaboration, unified communications, and related enterprise software and services research. Mark also served as Director of Market Analysis and Analyst Relations at PTC, a product design and development software and services company.

With over 15 years of ICT industry experience, Mark is a highly respected analyst and advisor to enterprise software and service providers. Mark has shared his insights and analysis at many industry and vendor conferences and online webinars, as well as in blogs and Twitter. He has helped hundreds of companies to make informed decisions and develop effective product and go-to-market strategies through bulletproofing sessions, focus groups, IT and line-of-business executive interviews and surveys, business opportunity assessments, customer and market segmentations, and competitive analysis projects.

Maribel Lopez

CEO, Lopez Research

Maribel brings both enterprise and consumer market expertise honed from two decades of product management and technology marketing expertise as well as industry analyst expertise roles. Maribel launched Lopez Research LLC in 2008 to offers detailed research-based strategic guidance for dealing with disruptive trends through strategy consulting, advisory services and custom market research. Maribel offers guidance in go-to-market strategies, product gap analysis and competitive assessments, as well as strategic partnering and acquisitions strategies. Maribel combines survey-based research and predictive analysis to gain insight into coming trends. The company has analyzed multiple topics related to the telecommunications industry including operator network and service strategies, enterprise voice and data communications, all mobile services as well as the consumer markets for voice, Internet and entertainment services. The firm’s mission is to understand the evolution of these markets in order to assist its clients’ with technology selection. Prior to founding Lopez Research, Maribel was a respected analyst for more than 10 years at Forrester Research, most recently as Vice President of the tech industry strategies group, providing analysis on multiple topics including network and service strategies, enterprise communications and consumer markets for voice, video and data. Before she joined Forrester, she worked for Shiva Corporation, where she held positions in strategic marketing, product marketing and was responsible for a competitive product evaluation laboratory. Prior to joining Shiva, she worked for International Data Corporation as a data networking industry analyst. Maribel started her career at Motorola holding positions in finance, marketing and global corporate development.

Ross Mason

CTO and Founder, MuleSoft

Prior to founding MuleSource (now MuleSoft), Ross Mason was Chief Executive Officer of SymphonySoft Limited, an EU-based company providing services and support for large-scale integration projects.

Previously, Ross was Lead Architect for RaboBank and played a key role in developing one of the first large-scale ESB implementations in 2002. He has also worked with NatWest Bank, Credit Suisse and UBS.
Ross founded the open source Mule® project in 2003. Frustrated by integration "donkey work," he set out to create a new platform that emphasized ease of development and re-use of components. He started the Mule project to bring a modern approach, one of assembly, rather than repetitive coding, to developers worldwide.

Ross holds a BS (Hons) in Computer Science from Bristol, UK

Bill McNee

Founder & Chief Executive Officer, Saugatuck Technology Inc.

Mr. McNee is the President and CEO of Saugatuck Technology, a subscription research and advisory firm focused on emerging industry trends and disruptive technologies driving change in enterprise IT. Over the past few years, Mr. McNee has helped spearhead the firm's research into evolving business models as a result of the shift to software-as-a-service (SaaS) and Cloud Computing. More recently, he has been actively involved in launching the firm’s new Cloud Leadership Strategies (CLS) research practice which targets the office of the CIO and senior business strategists.

Prior to founding Saugatuck in 1999, Mr. McNee spent eleven years with Gartner, Inc., most recently as Group Vice President and Research Fellow, responsible for guiding the firm's overall research strategy. A recognized expert in enterprise software and related business / IT services, Mr. McNee spent five years leading Gartner's Business / IT Management practice as its Director of Research, focusing on CIO governance, IT sourcing models and e-commerce management strategies. Prior to this role, he was a lead analyst focusing on enterprise business applications, and asset management strategies. Prior to Gartner, Mr. McNee held strategic planning, financial management and marketing positions at CBS, HBO, Comshare and the Institute for Social Research.

Mr. McNee is a University of Michigan alumnus, and has completed graduate work in economics at New York University. Since 2001, he has been a Board or Advisory Board member for the Westport Public Library.

William McNee

Founder & Chief Executive Officer, Saugatuck Technology Inc.

Mr. McNee is the President and CEO of Saugatuck Technology, a subscription research and advisory firm focused on emerging industry trends and disruptive technologies driving change in enterprise IT. Over the past few years, Mr. McNee has helped spearhead the firm's research into evolving business models as a result of the shift to software-as-a-service (SaaS) and Cloud Computing. More recently, he has been actively involved in launching the firm’s CIO-targeted Cloud migration / leadership practice.

Prior to founding the firm in 1999, Mr. McNee spent eleven years with Gartner, Inc., most recently as Group Vice President and Research Fellow, responsible for guiding the firm's overall research strategy. A recognized expert in enterprise software and related business / IT services, Mr. McNee spent five years leading Gartner's Business / IT Management practice as its Director of Research, focusing on CIO governance, IT sourcing models and e-commerce management strategies. Prior to this role, he was a lead analyst focusing on enterprise business applications, and asset management strategies.

Prior to Gartner, Mr. McNee held strategic planning, financial management and marketing positions at CBS, HBO, Comshare and the Institute for Social Research.

A frequent speaker at industry conferences, Mr. McNee has published hundreds of articles and consulted with thousands of business and IT executives, and vendor clients around the globe. Mr. McNee is a University of Michigan alumnus, and has completed graduate work in economics at New York University.

Jason Miller

Social Media Strategist, Marketo

Jason Miller is the social media strategist at Marketo. He is responsible for leading the company's social media efforts by increasing engagement, optimizing for lead generation, and ultimately driving revenue. He is also a content creator specializing in visual content marketing. Jason previously worked at Sony Music entertainment developing and executing marketing campaigns around the biggest names in music. When he is not building campaigns, writing blogs, and tracking the ROI of social, he is winning awards as a concert photographer, singing 80's hair metal Karaoke, and winning at Seinfeld trivia.

Marc Miller

CEO, SpearFysh, Inc.

Marc is the founder and CEO of SpearFysh, Inc. Prior to SpearFysh, Marc was CEO of Sogistics Corporation, an internationally known sales productivity improvement firm. His ideas, models, and methodologies are used by organizations such as Genentech, Nokia, G.E., Oerlikon, Siemens, and Oracle. He is an active investor, speaker, and author. Marc has ownership in privately-held companies in healthcare, packaging, graphic arts, and learning management. Marc's first book, "Selling is Dead", (published by John Wiley & Sons) was on numerous best seller lists and has been translated into multiple languages. His latest book, "A Seat at the Table", (published by Greenleaf Book Group) explores the new role of sales and account managers transforming from "salespeople" to "businesspeople who sell."

Guy Nirpaz

CEO, Totango

Guy Nirpaz, CEO and Founder of Totango, has dedicated most of his career to technology and improving the way people do business. He believes cloud computing has led to the amazing growth of SaaS companies which in turn enables affordable and improved services for customers and enterprises alike. His latest venture, Totango, a real-time customer success management solution, will level the customer engagement playing field for all SaaS companies.

Rick Nucci

Founder & General Manager, Dell Boomi

Rick is the Founder and General Manager of Dell Boomi where he is responsible for all operations and strategic direction. He has led the company's successful transformation from a traditional software product company to a leading infrastructure provider in the SaaS and cloud computing industry. In his role at Dell Boomi, Rick is constantly engaged with customers and partners to ensure alignment between business needs and Dell Boomi’s strategy and operations.

Prior to founding Dell Boomi, Rick worked for EXE Technologies, a market leading supply chain execution software company, in the areas of product development and implementation. It was in this role that Nucci learned first-hand the cost and complexity of integrating disparate applications and business partners. With over 15 years of business experience in application and data integration, Rick applies this experience to guiding the company's strategy and operations.

Rick frequently speaks at industry and business events nationwide including Gartner AADI, Cloud Expo and All About the Cloud.

Kevin O'Brien

Senior Director, ISV & SaaS Strategy for Worldwide Alliances and Channels, Oracle Corporation

Kevin O’Brien is Senior Director of ISV & SaaS Strategy for Worldwide Alliances & Channels at Oracle Corporation. He is responsible for ongoing development and execution of Oracle’s ISV & SaaS programs and strategies including SaaS for ISVs, Oracle Validated Integration, and industry solutions. Prior to this role, Mr. O’Brien worked in Oracle’s Technology Channel Program Office launching high growth initiatives targeted at mid-sized businesses. Before that, Mr. O’Brien led go-to-market activities with ISV and channel partners in the North America division. He received his BA in Government from Colby College and an MBA from Harvard Business School.

Liz Pearce

CEO, LiquidPlanner

Since 2007, Liz has helped more than 1500 project teams overcome scheduling and collaboration challenges through the use of best practices and better tools. She has more than 15 years of experience in marketing, branding, sales, operations, support, management and business development. Her true passion is putting all the pieces together to foster innovation, productivity, and joy at work, for both the LiquidPlanner team and its more than 1200 customers in 50 countries worldwide. Before joining LiquidPlanner, Liz ran her own successful marketing consultancy where she worked with a diverse set of clients. She also held product and project management positions at Amazon.com, Google, and Sony Computer Entertainment America. Liz holds a B.A. in Political Communications and an M.A. in Telecommunications from The George Washington University in Washington, D.C., where she was awarded the Presidential Administrative Fellowship.

David Roth

CEO & Co-Founder, AppFirst

David brings more than 20 years of experience leading organizations and leveraging partnerships for building successful companies. He sets the AppFirst strategic direction and guides the day-to-day business execution. Prior to AppFirst, he was CEO at Trigence (now AppZero), an application virtualization company, where he established the company's success with quarter over quarter revenue growth through enterprise adoption and closed two rounds of venture capital.

In 2003, David took on the role of Vice President, Services and Business Development at Consera, an IT automation company which was acquired by HP in 2004. As the Founder and CEO of Stratis Group, David built teams that drove the growth of this eBusiness B2B solutions company throughout the late 1990s.

David began his career as a National Accounts Manager in the late 1980s at NYNEX and early 1990s at Microsoft. David received his Bachelor's degree from the University of Southern California and also attended the University of Arizona.

Margaret Roy

VP Sales & Marketing, GageIn

Margaret Roy leads the sales and marketing teams for GageIn. She is and executive leader who brings 15 years of innovative customer engagement approaches Silicon Valley technology startups. Margaret has held senior positions at Synplicity, Atrenta, InsideView,and CloudShield /SAIC.
She holds a BS in Electrical Engineering from Baylor University.

Ken Rutsky

President, KJR Associates

Ken Rutsky, President of KJR Associates, is a Strategic Marketing Consultant, speaker, author and trainer. Ken has over 20 years of technology experience in large organizations such as Intel and IBM and start-ups and fast growth companies such as Netscape. In his career he has launched and managed innovate programs such as Intel Inside TV co-op, Netscape Now, the Internet's first affiliate marketing program, and McAfee's Web Security SaaS offering. Today, Ken's practice is laser focused on helping large and small companies create innovative and effective go to market strategies and programs in the face of connected, information inundated buyers.

Ray Solnik

US President, Appnomic Systems

Ray Solnik is president of Appnomic Systems, Inc., based in Santa Clara, California. He has responsibility for leading Appnomic’s presence in North America. Ray brings twenty years of deep technology experience in the cloud computing sector, managed network services, and data communications. Prior to joining Appnomic, Ray founded and headed a technology consulting and interim executive placement firm, Buena Vista Business Services, where he provided strategic and business development consulting services as well as interim executive leadership to technology companies including Symantec, Xerox PARC, Samsung, MarketTools, Zoomerang, CroudFlower, myGengo, and others. Prior to Buena Vista, Ray was president and COO of OpSource, and Infrastructure as a Service (IaaS) company that operated over 200 enterprise and web applications on behalf of clients (acquired by Dimension Data – a $4 billion systems integrator), Chief Development Officer of New Edge Networks (acquired by EarthLink), and president of AT&T’s consumer Internet services business, AT&T WorldNet. Earlier in his career, Ray worked in the financial services and financial software sector at American Express, Intuit, and Credit Union Capital. He has a bachelor’s degree in economics form the University of Michigan and a master’s degree in business administration (MBA) from Stanford Graduate School of Business.

Jeff Spivack

Principal, Grant Thornton LLP

Jeff Spivack is a Principal with Grant Thornton LLP, specializing in addressing business and risk management issues for technology companies. Based in San Francisco, Jeff has over 20 years experience in assisting clients with operational improvement, regulatory compliance and enterprise risk managment.

Rand Wacker

VP of Product, CloudPassage

Rand Wacker is VP of Product for CloudPassage, the leading provider of security for servers running in public and private clouds. Rand has been involved with security projects all his career, starting with designing the first online voting system to be used at the University of California while he was a student. Prior to CloudPassage, Mr. Wacker was Director of Product Management for Cisco's Security Technology Business Unit where he worked on market-leading products in Firewall, Intrusion Prevention, Content Security, and Compliance.
Mr. Wacker came to Cisco through the acquisition of IronPort Systems where he was responsible for product management, strategic marketing, and security threat analysis. He has held engineering, marketing, and strategy roles at Sendmail, Amazon, and Oracle. Rand holds a BS in Electrical Engineering and Computer Science from the University of California, Berkeley and an MBA from the Haas School of Business, also at Berkeley.

Phil Wainewright

Managing Director, Procullux Ventures

Phil Wainewright is CEO of strategic consulting firm Procullux Ventures and an influential commentator and strategist on Internet computing and its impact on business. He specializes in on-demand services (SaaS), services architectures (SOA) and Web 2.0/Enterprise 2.0, and has closely observed the evolution of SaaS and webware ever since he founded the ASPnews.com website in 1998 to track the then nascent ASP industry. In his work, he focuses on identifying the practical business applications (or shortcomings) of emerging technology innovations. He makes his findings available via private consulting, published research, public speaking, webcasts and blogging. His blogs include the ZDNet Software as Services blog and the Loosely Coupled blog, he is a member of the Enterprise Irregulars network and a contributor to the FASTForward Blog.

Shlomo Weiss

Vice President, Business Development, SafeNet, Inc. - SRM Group

Shlomo Weiss runs business development for the Software Rights Management unit at SafeNet where he is responsible for global strategic partnerships and for driving new business initiatives. In this function, Shlomo played a key role in the launch of Sentinel Cloud Services, SafeNet’s first cloud service offering, that enables cloud application vendors to effectively monetize their cloud services. In addition, Shlomo is responsible for managing SafeNet’s global M&A opportunity pipeline across the company’s business lines. Shlomo joined SafeNet via the acquisition of Aladdin Knowledge Systems in 2009, where he headed strategic business for Aladdin’s Software DRM unit. Prior to Aladdin, Shlomo held senior leadership positions in business development, marketing, and sales at Emblaze Mobile, Comverse’s Wydeband unit, and Multiple Zones.

Dave Yarnold

CEO, ServiceMax